- Matthew Forsythe
Automotive Insurance Advertising
Did you ever wonder what the Gecko, the Emu, and Mr. Chaos have to do with car insurance? Well, the answer is NOTHING! Because the auto insurance industry does not want consumers of their product to have any idea about what they are buying, the industry leaders have turned to use kitsch, Flo’s price gun, and Shaq to help them throw picky dust into the eyes of consumers to sell their wares.
Instead of listening to Jake talks about his Khakis, I hope you will turn to this series of posts to help you develop at least a basic understanding of car insurance terms of art, coverages, and potential pitfalls! As always, feel free to contact us with any questions about your coverage.